This spring, our team was honored to take home a Gold Hermes Creative Award for the second year in a row recognizing our 2019 Valentine’s Day outreach campaign.


Our goal was to honor the efforts of our network of clients, partners and talent by bringing “Good is Good For Business” to life. To celebrate our clients’ commitment to positive change, community, and sustainability, we developed the Essential Element Campaign — a charitable effort focused on the transformative power of water.


In addition to an illustrated thank you card, our design team crafted a custom direct mail piece featuring water droplet art and innovation workshop exercises designed to help our network continue their transformation and growth. The mailing also drove recipients to a landing page, where they could claim a LifeStraw water bottle — the purchase of which provides one child with a year of clean water.


Additionally, Mindsailing committed its support to organizations driving change in water conservation, equitable access and cross-sector collaboration at global, regional and local levels.


Watch the video below to learn more about the Essential Element in all of us:

For more information about Mindsailing’s Essential Element campaign visit: