Change is the new normal. Strong brands practice the art and science of resilience. We help brands transform with business strategies, marketing communications and innovation workshops. We're strategically driven and tactically agnostic. Our approach focuses on sailing the sea change with business and cultural strategies that strengthen communications and improve offerings. We believe great brands are in the business of good.
As CEO, Julie insists every Mindsailing plan is crafted with rigor and insight or it’s simply a waste of everyone’s time and resources. With more than 25 years in marketing & business strategy Julie has navigated change of all kind, and has identified key success factors in moving an organization successfully through transformation.
As Partner and Director of Innovation, Heather helps clients see the upside of an industry or cultural sea change. She drives business and communications strategies that foster a triple bottom line -- a marked increase in business growth, brand equity, and the kind of lasting social impact that changes the world for the better.
Mindsailing is committed to creative excellence and has been recognized by the industry for our work across multiple communications tactics and disciplines. Most recently, Mindsailing has received honors for content, infographics, and digital experiences.
Communications are stronger if they are integrated across a spectrum of experiences and engagements. Mindsailing is a full-service agency offering research, strategy, branding, content, digital, social, activation, advocacy and analytics.
We bring senior-level talent from a global network of specialists. Our responsive business model allows us to expand or contract to offer right-size teams for each project and match skillsets and passion to the projects at hand.
Great brands are in the business of good. By focusing on a human-centered approach to communications, we help brands grow and strengthen their value with consumers and stakeholders.
In this disruptive era, resilience strategies are essential. We help organizations map their change curve with market opportunities, innovation strategies, and resilience workshops to support growth through transformation.
We're all connected to one another. By recognizing and supporting this intersectionality, we can support a triple bottom line with initiatives that will long outlive our projects and create lasting impact for people, planet and profit.